About the Awards
The North Queensland Tourism and Events Awards recognise and foster excellence in our region’s tourism industry. This event provides the industry with a platform to acknowledge the people, places, organisations and events that have gone above and beyond to offer superior tourism experiences to visitors in the Townsville North Queensland region.
Following another successful year for Townsville North Queensland - being the only region in Queensland having grown its visitation in the past quarter, the 2024 North Queensland Tourism and Events Awards provide an opportunity to recognise industry and the individuals who deliver on our brand promise to surprise and delight curious explorers, and to celebrate a year that has seen strong destination growth – both in terms of marketing awareness, but also reaching a historic $1.2B in visitor spend.
Categories
The Townsville North Queensland tourism industry is as diverse as the region it represents, and as an emerging destination, the Award category list continues to evolve and grow to aptly reflect those offering unique and memorable experiences to curious explorers from across Australia and the world.
People's Choice Award Categories
This category of awards aims to recognise excellence across a range of business sectors within the Townsville North Queensland tourism industry. This category will be judged by a select criteria, but also be taken to a public vote.
Individual Award Categories
This award category aims to recognise exceptional contributions to the Townsville North Queensland tourism industry by an individual. Nominations in this category will be reviewed by a select industry panel, and judged according to the information and evidence provided at the time of nomination.
Excellence Award Categories
These award categories aim to recognise excellence across key societal enablers which contribute to the Townsville North Queensland tourism industry. Nominations in this category will be reviewed by a select industry panel, and judged according to the information and evidence provided at the time of nomination.
How to enter
The North Queensland Tourism and Events Awards recognises the outstanding achievements of the region's tourism industry, including individuals, businesses (industry operators) and events.
The Awards are a nomination and public vote program and provide the opportunity to publicly acknowledge and showcase North Queensland's finest tourism operators. The Awards cover 13 categories ranging from attractions, events, tours, accommodation, restaurants and more. Nominations incur a cost which includes a ticket to the Awards Gala Event later this year.
Key dates
Details coming soon!
Judging and voting process
The objective of the North Queensland Tourism and Events Awards is to fairly and independently evaluate each entry through a formalised assessment process. Nominations in the People's Choice Award categories will be assessed according the nominee's Best of Queensland Experiences score, but will also be taken to a public vote as a way to validate and offer community and visitor recommendation from personal experience.
Public voting opens on 1 October 2024, and will be promoted through digital, print, radio and social channels to capture engaged audiences from Townsville North Queensland, and those who have also recently visited the region.
Individual Award and Excellence Award categories will be assessed according to a select criteria, but will also be judged by a panel of industry leaders from across North Queensland.
Sponsorship opportunities
A partnership with Townsville Enterprise for the 2024 North Queensland Tourism & Events Awards provides your organisation with an opportunity to support one of Townsville North Queensland's major industries and economic drivers. The North Queensland Tourism and Events Awards offers businesses the opportunity to leverage the awards' reputation and receive significant brand exposure. Last year more than 31,000 votes were received demonstrating a significant reach into the local community and broader visitor economy.
In 2024:
- xx attendees to the Gala Ceremony
- Strong marketing reach across print, radio and social media
- xx public votes received
- xx award finalists
Interested in sponsoring this year's North Queensland Tourism and Events Awards?
Contact our team - (07) 4726 2728 | [email protected]