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The Mates Rates Campaign is a Townsville Enterprise and Tourism and Events Queensland initiative to support the visitor economy following reports of millions of dollars in cancellations and widespread reputational damage due recent weather events. The campaign is encouraging locals to holiday at home by offering a 50% subsidy on tours, experiences, accommodation, packages, and hospitality vouchers.
A new dedicated portal to capture business activations/offers/deals in and around major events in Townsville North Queensland.
The Eventify Townsville North Queensland Portal aims to capitalise on the increased traffic in our region pre, during and post a major event, to better activate the commercial benefits, provide an exceptional visitor experience and drive strong economic returns for Townsville North Queensland businesses.
A fresh cohort of young professionals will commence the refreshed North Queensland Future Leaders Program - a new look program aimed at educating the next generation of regional leaders from across North Queensland. Follow the program online HERE!
Townsville Enterprise, together with industry, have launched the first industry-led Regional Growth Plan for Townsville North Queensland.
This five-year plan is a blueprint across sectors and industries to ensure enabling investment, workforce, water, and housing planning is done holistically with a strategic focus. The plan was developed with AEC Group and more than 50 industry representatives over the last 18 months.
After more than 12-months of consumer insights, focus groups across the country, online surveying and creative testing, Townsville Enterprise and our partners are pleased to launch the region’s new destination brand with a national campaign starting at the International Media Marketplace in Sydney on Friday 24 February.
On Friday 1 April, The Hon Alex Hawke MP, Minister for Immigration, Citizenship, Migrant Services and Multicultural Affairs announced Townsville Enterprise as the Designated Area Representative for a Designated Area Migration Agreement (DAMA) for the Townsville North Queensland region to assist in addressing the severe skills shortages that have been stifling economic growth and business activity in the region.