Townsville North Queensland Holiday and Travel Guide 2020-2022

The Townsville North Queensland Holiday and Travel Guide is the key marketing tool for visitors travelling to the Townsville North Queensland region. Available in both digital and hard copy, the Guide aims to not only entice readers to visit the Townsville North Queensland region, but also to equip them with information about the region’s attractions and tours, accommodation, lifestyle and world-class events in one easy location. The Guide will ultimately aim to increase visitor numbers, length of stay, and expenditure.

About the Guide:
  • The North Queensland region’s official visitor Guide (A5-size)
  • 120,000 copies + digital online guide
  • Two year lifespan (with opportunity to update advertising and information after one year)

Distribution Channels:
  • Visitor Information Centres (VICs), both locally and Australia-wide
  • Trade shows
  • National consumer shows, such as Flight Centre Expo and Caravan and Camping Expo
  • Local events
  • Cruise ship arrivals
  • Major local attractions
  • Local accommodation
  • Local cafes and restaurants
  • townsvillenorthqueensland.com.au
  • Townsville North Queensland social channels and direct mailing list
  • Queensland.com.au

CLICK HERE TO VIEW THE 2018-2020 HOLIDAY AND TRAVEL GUIDE

Why should I be involved?



Reach Visitors Directly
The Guide will be available to 120,000+  travellers via information centres, hotels, attractions, trade shows and event activations, with additional downloads and views online.

Direct Conversions Online
The online and mobile edition will allow visitors to click straight through to your website, to browse and book with a few simple clicks.

Drive Foot Traffic Through Your Door
Online holiday deals give readers even more reason to visit your business during their stay.

Maximise Your Marketing Dollar
Targeted distribution in high traffic areas and a 24 month shelf life means more bang for your buck.

By partnering with us as an advertiser, you will ensure that your business is best positioned to reach visitors and leverage Townsville Enterprise’s ongoing marketing activity around major events, the cruise industry, digital campaigns, national trade shows and more.


Secure Your Place

Showcase your business in the Townsville North Queensland Holiday and Travel Guide (A5-size).

Advertisement size Word limit
Full page Supply artwork*
Half page Supply artwork
Quarter page (graphic) Supply artwork
Quarter page  50 words
1/8 page 25 words
Co-op 1/6 page Limited


 *Inside front cover and inside back cover subject to approval

Click here to purchase your advertising space




Full Page Advertisement

Includes full page advertisement with priority placement (artwork to be supplied), web link on the online edition, optional online coupon on the deals page of www.townsvillenorthqueensland.com.au. Locations include:

  • Full page advertisement (limited options throughout)
  • Inside front cover*
  • Inside back cover*

*Subject to approval

Full page advertisement - Holiday & Travel Guide 2020-2022


Half Page Advertisement

Includes half page advertisement (artwork to be supplied), web link on the online edition, optional online coupon on the deals page of www.townsvillenorthqueensland.com.au.

Half page advertisement - Holiday & Travel Guide 2020-2022


1/4 Page Profile (graphic)

Includes 1/4 page advertisement (supplied artwork), web link on the online edition, optional online coupon on the deals page of www.townsvillenorthqueensland.com.au.

*Limited availability

Quarter page advertisement - Holiday & Travel Guide 2020-2022


1/4 Page Profile Advertisement

Includes 1/4 page advertisement (template shown), web link on the online edition, optional online coupon on the deals page of www.townsvillenorthqueensland.com.au.

Includes:

  • Business name
  • Address
  • Booking telephone number and/ email
  • Short description (max. 50 words)
  • Image / logo
  • Website (including link in online edition)
  • Social links (where applicable)

Quarter page advertisement - Holiday & Travel Guide 2020-2022


1/8 Page Profile Advertisement 

Includes 1/8 page advertisement (template shown), web link on the online edition, optional online coupon on the deals page of www.townsvillenorthqueensland.com.au.

Includes:

  • Business name
  • Booking telephone number and/ email
  • Short description (max. 25 words)
  • Website (including link in online edition)
  • Social links (where applicable)

1/8 page advertisement - Holiday & Travel Guide 2020-2022


Cooperative buy-in 1/6 Page Advertisement

Includes 1/6 page advertisement (template shown) shared with five other advertisers, web link on the online edition, optional online coupon on the deals page of www.townsvillenorthqueensland.com.au.

Includes:

  • Business name
  • Short description about deal/offer (max. 10 words)
  • Deal/offer details (e/g/ price with package inclusions)

Cooperative buy-in 1/6 page advertisement - Holiday & Travel Guide 2020-2022


Rates and Dates

Advertisement size Member Non Member
Early bird rate Full rate Early bird rate Full rate
Inside front cover/ Inside back cover $6,555 $6,900 $6,840 $7,200
Full page ad $2,850 $3,000 $3,135 $3,300
Half page ad $1,425 $1,500 $1,710 $1,800
Quarter page ad (graphic) $760 $800 $903 $950
Quarter page ad $665 $700 $760 $800
1/8 page ad $332.50 $350 $428 $450
Cooperative buy-in 1/6 page ad $427.50 $450 $532 $560

Important Dates

Early bird booking deadline - 28 February 2020
Booking Deadline - 13 March 2020
Material due - 27 March 2020
In market - Late May 2020

Click here to purchase your advertising space

For further information, please contact:

Simone Sullivan
Tourism PR Coordinator
E. simone.sullivan@tel.com.au
P. 07 4726 2732

Tourism & Events

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