Tourism Recovery Strategy Update

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Posted on 18 May 2020
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On Monday 18 May, Townsville Enterprise Director - Tourism & Events Lisa Woolfe, presented the North Queensland Tourism, Events and Hospitality Recovery Framework, designed to support the tourism sector through COVID-19. 

During the webinar, Lisa discussed:

  • The impact of COVID19 on the industry 
  • Mindset of the consumer 
  • Consumer sentiment
  • Changes to how people will travel 
  • Three-phased approach to recover and rebuild the industry across the region - Remain, Re-Emerge & Reimagine
  • Plus details of the Townsville Enterprise "Find Your Shine" campaign 

To catch up on the webinar and details of this strategy, watch the replay HERE.

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