#reopenNQ

The North Queensland economy is losing over $90 million each week that domestic travel is prohibited, which is why we have joined forces with Cairns, Townsville, Mackay, Whitsundays and the Outback to urge the Queensland Government to review restrictions on recreational travel and to widen the Outback travel bubble now.

Join us as one united voice, in support of our North Queensland tourism and hospitality industry, and help us to #reopenNQ 

Townsville Enterprise has joined with the Regional Tourism Organisations (RTOs) representing the Cairns, Whitsundays, Mackay, and Outback regions, urging the State Government to lift the restriction on recreational travel and widen the existing Outback travel bubble now.

While we support the Premier’s call asking “Queenslanders to back Queenslanders” and to travel and spend within the State, this can only have a real benefit to our economy if North Queenslanders are able to move more freely within our own region, so our vital drive market can travel and fully support our flailing tourism and hospitality industry.

North Queensland does not have the population density that the likes of the Gold Coast and Brisbane can draw upon to support struggling tourism and hospitality businesses, so it is unrealistic and economically unviable to place the same set of rules on North Queensland as the South East.

The North Queensland economy is losing over $90 million each week that domestic travel is prohibited, prompting tourism and hospitality leaders to call for an urgent review of recreational travel restrictions throughout North Queensland in time for the school holidays.

  • 55% of local tourism and hospitality businesses do not envisage viably reopening under the current road map (according to a recent member survey conducted by Townsville Enterprise)

  • North Queensland's tourism and hospitality economy is worth $6.4 billion annually, and supported 37,400 direct jobs

  • Our region holds it own, making up 25% of Queensland's tourism economic contribution despite having only 15% of the population

  • Townsville North Queensland region typically attracts approximately 1.3 million visitors each year with 80% of travel coming from within Queensland (mostly within the drive market of Mount Isa - Mackay - Cairns)

  • Townsville North Queensland supports 7,000 jobs in the tourism and hospitality sector, and contributes more than $1.2 billion annually to our regional economy

North Queensland needs to re-open as soon as possible and implementing a wider travel bubble, as well as increasing the gathering size allowed in businesses prior to the school holidays, will be the start of what is needed to re-energise the North Queensland economy.

Townsville Enterprise, together with the RTOs, is calling for what has already been earmarked for the ‘Outback’ region in Stage 2, where travel within the region for a recreational purpose is allowed and that it be applied to the wider North Queensland region from Mackay, north to Cairns, and west to the Queensland border.

READ OUR FULL ADVOCACY ALERT HERE


How you can help to #reopenNQ 

To assist us in sharing the #reopenNQ message, and highlight the need for North Queensland to get back to business sooner rather than later, we ask that you start by sharing the #reopenNQ hashtag across your social channels, and use the dedicated #reopenNQ Facebook frame

You can do this by:

  • Uploading a photo of yourself, business, region
  • Uploading a video - particularly if you are a business owner, using the draft script below as a guide:
    “I am {insert name} from {insert business and region}, and I want to get back to business. I can’t wait for the day until I can {pour you a beer/take you to the reef/share our stories of magnetic island} because I love what I do and I want to be able to share it with you! Please reopen North Queensland”

Join us as one united voice, in support of our North Queensland tourism and hospitality industry, and help us to #reopenNQ

"Welcomed opportunity to meet with the Premier in Townsville yesterday to discuss the fast-tracked measures on the r… https://t.co/JdPUubP6hd"

07:51 AM Jun 3rd @TSVEnterprise